{"id":39740,"date":"2023-07-24T20:08:03","date_gmt":"2023-07-24T20:08:03","guid":{"rendered":"https:\/\/business-one.local\/?page_id=7"},"modified":"2026-09-21T14:24:22","modified_gmt":"2026-09-21T14:24:22","slug":"home","status":"publish","type":"page","link":"https:\/\/nwdproduction.com\/caaounting\/","title":{"rendered":"Home"},"content":{"rendered":"\n<style data-wp-block-html=\"css\">\n\/* =========================================================\n   BOOKED & BALANCED ACCOUNTING\n   ONE-PAGE WEBSITE\n========================================================= *\/\n\n:root {\n  --bba-green: #044f3b;\n  --bba-green-dark: #03382b;\n  --bba-gold: #c8a868;\n  --bba-cream: #f3efe6;\n  --bba-cream-light: #faf8f3;\n  --bba-dark: #20211f;\n  --bba-text: #555750;\n  --bba-border: #ddd7ca;\n  --bba-white: #ffffff;\n}\n\nhtml {\n  scroll-behavior: smooth;\n}\n\n.bba-section,\n.bba-hero {\n  font-family: inherit;\n  color: var(--bba-dark);\n}\n\n.bba-section *,\n.bba-hero * {\n  box-sizing: border-box;\n}\n\n.bba-wrap {\n  width: min(1180px, calc(100% - 40px));\n  margin: 0 auto;\n}\n\n.bba-section {\n  position: relative;\n  padding: 100px 0;\n}\n\n.bba-eyebrow {\n  display: inline-flex;\n  align-items: center;\n  gap: 10px;\n  margin-bottom: 16px;\n  color: var(--bba-green);\n  font-size: 12px;\n  line-height: 1.2;\n  font-weight: 800;\n  letter-spacing: .15em;\n  text-transform: uppercase;\n}\n\n.bba-eyebrow::before {\n  content: \"\";\n  width: 28px;\n  height: 2px;\n  background: var(--bba-gold);\n}\n\n.bba-section h2,\n.bba-hero h1 {\n  margin-top: 0;\n  font-family: Georgia, \"Times New Roman\", serif;\n  font-weight: 500;\n  letter-spacing: -.035em;\n}\n\n.bba-section h2 {\n  margin-bottom: 20px;\n  color: var(--bba-dark);\n  font-size: clamp(38px, 4.5vw, 58px);\n  line-height: 1.05;\n}\n\n.bba-section h3 {\n  margin-top: 0;\n  color: var(--bba-dark);\n}\n\n.bba-section p,\n.bba-hero p {\n  font-size: 17px;\n  line-height: 1.75;\n}\n\n.bba-lead {\n  max-width: 760px;\n  color: var(--bba-text);\n  font-size: 19px !important;\n}\n\n.bba-center {\n  text-align: center;\n}\n\n.bba-center .bba-eyebrow {\n  justify-content: center;\n}\n\n.bba-center .bba-lead {\n  margin-left: auto;\n  margin-right: auto;\n}\n\n.bba-btn-row {\n  display: flex;\n  flex-wrap: wrap;\n  align-items: center;\n  gap: 14px;\n  margin-top: 30px;\n}\n\n.bba-btn {\n  display: inline-flex;\n  align-items: center;\n  justify-content: center;\n  min-height: 54px;\n  padding: 14px 25px;\n  border: 2px solid var(--bba-green);\n  border-radius: 7px;\n  background: var(--bba-green);\n  color: #fff !important;\n  font-size: 15px;\n  font-weight: 700;\n  text-decoration: none !important;\n  transition: .2s ease;\n}\n\n.bba-btn:hover {\n  background: var(--bba-green-dark);\n  border-color: var(--bba-green-dark);\n  transform: translateY(-2px);\n}\n\n.bba-btn-outline {\n  background: transparent;\n  color: var(--bba-green) !important;\n}\n\n.bba-btn-outline:hover {\n  background: var(--bba-green);\n  color: #fff !important;\n}\n\n.bba-btn-gold {\n  background: var(--bba-gold);\n  border-color: var(--bba-gold);\n  color: var(--bba-dark) !important;\n}\n\n.bba-btn-gold:hover {\n  background: #b99b60;\n  border-color: #b99b60;\n}\n\n\n\/* =========================================================\n   1. HERO\n========================================================= *\/\n\n.bba-hero {\n  position: relative;\n  overflow: hidden;\n  padding: 95px 0 80px;\n  background:\n    radial-gradient(circle at 92% 15%, rgba(200,168,104,.22), transparent 28%),\n    var(--bba-cream);\n}\n\n.bba-hero::before {\n  content: \"\";\n  position: absolute;\n  left: -140px;\n  bottom: -180px;\n  width: 380px;\n  height: 380px;\n  border: 1px solid rgba(4,79,59,.13);\n  border-radius: 50%;\n}\n\n.bba-hero-grid {\n  position: relative;\n  z-index: 2;\n  display: grid;\n  grid-template-columns: 1.05fr .95fr;\n  gap: 65px;\n  align-items: center;\n}\n\n.bba-hero-copy {\n  max-width: 670px;\n}\n\n.bba-hero-kicker {\n  margin-bottom: 18px;\n  color: var(--bba-green);\n  font-size: 12px;\n  font-weight: 800;\n  letter-spacing: .16em;\n  text-transform: uppercase;\n}\n\n.bba-hero h1 {\n  margin-bottom: 24px;\n  color: var(--bba-dark);\n  font-size: clamp(52px, 6vw, 80px);\n  line-height: .99;\n}\n\n.bba-hero-lead {\n  max-width: 620px;\n  margin-bottom: 16px;\n  color: #4f504c;\n  font-size: 20px !important;\n  line-height: 1.6 !important;\n}\n\n.bba-hero-tagline {\n  margin: 0;\n  color: var(--bba-green);\n  font-size: 17px !important;\n  font-weight: 700;\n}\n\n.bba-hero-trust {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 12px 24px;\n  margin-top: 35px;\n  padding-top: 22px;\n  border-top: 1px solid #d9d2c5;\n  color: #686861;\n  font-size: 14px;\n  font-weight: 700;\n}\n\n.bba-hero-trust span {\n  position: relative;\n}\n\n.bba-hero-trust span:not(:last-child)::after {\n  content: \"\u2022\";\n  position: absolute;\n  right: -15px;\n  color: var(--bba-gold);\n}\n\n\n\/* HERO IMAGE *\/\n\n.bba-hero-visual {\n  position: relative;\n  min-height: 560px;\n}\n\n.bba-hero-blob {\n  position: absolute;\n  right: 10px;\n  bottom: 0;\n  width: 88%;\n  height: 88%;\n  border-radius: 48% 48% 16% 16%;\n  background: var(--bba-green);\n}\n\n.bba-hero-ring {\n  position: absolute;\n  top: 20px;\n  right: -20px;\n  width: 155px;\n  height: 155px;\n  border: 2px solid var(--bba-gold);\n  border-radius: 50%;\n  opacity: .65;\n}\n\n.bba-person {\n  position: absolute;\n  z-index: 2;\n  right: 5%;\n  bottom: 0;\n  width: 82%;\n  max-height: 555px;\n  object-fit: contain;\n  object-position: bottom;\n}\n\n.bba-floating-card {\n  position: absolute;\n  z-index: 5;\n  left: -35px;\n  bottom: 45px;\n  width: 280px;\n  padding: 23px;\n  border-radius: 16px;\n  background: #fff;\n  box-shadow: 0 24px 60px rgba(31,31,31,.16);\n}\n\n.bba-floating-card-label {\n  margin-bottom: 10px;\n  color: var(--bba-gold);\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: .12em;\n  text-transform: uppercase;\n}\n\n.bba-floating-card strong {\n  display: block;\n  margin-bottom: 12px;\n  font-family: Georgia, serif;\n  font-size: 22px;\n  line-height: 1.2;\n}\n\n.bba-floating-card div:last-child {\n  color: #666;\n  font-size: 14px;\n  line-height: 1.6;\n}\n\n.bba-mini-badge {\n  position: absolute;\n  z-index: 5;\n  top: 100px;\n  left: -5px;\n  padding: 11px 16px;\n  border-radius: 999px;\n  background: var(--bba-gold);\n  color: var(--bba-dark);\n  font-size: 12px;\n  font-weight: 800;\n}\n\n\n\/* =========================================================\n   2. SERVICES\n========================================================= *\/\n\n.bba-services {\n  background: #fff;\n}\n\n.bba-services-head {\n  display: grid;\n  grid-template-columns: .9fr 1.1fr;\n  gap: 60px;\n  align-items: end;\n  margin-bottom: 50px;\n}\n\n.bba-services-head p {\n  margin-bottom: 7px;\n}\n\n.bba-service-bento {\n  display: grid;\n  grid-template-columns: 1.1fr .9fr;\n  grid-template-rows: auto auto;\n  gap: 22px;\n}\n\n.bba-service-card {\n  position: relative;\n  overflow: hidden;\n  padding: 35px;\n  border: 1px solid var(--bba-border);\n  border-radius: 18px;\n  background: var(--bba-cream-light);\n  transition: .25s ease;\n}\n\n.bba-service-card:hover {\n  transform: translateY(-4px);\n  box-shadow: 0 18px 45px rgba(31,31,31,.09);\n}\n\n.bba-service-featured {\n  grid-row: span 2;\n  padding: 46px;\n  background: var(--bba-green);\n  color: #fff;\n}\n\n.bba-service-featured h3,\n.bba-service-featured p {\n  color: #fff;\n}\n\n.bba-service-number {\n  margin-bottom: 26px;\n  color: var(--bba-gold);\n  font-family: Georgia, serif;\n  font-size: 39px;\n}\n\n.bba-service-card h3 {\n  margin-bottom: 9px;\n  font-size: 27px;\n}\n\n.bba-service-tagline {\n  margin-bottom: 18px !important;\n  color: var(--bba-green);\n  font-weight: 700;\n}\n\n.bba-service-featured .bba-service-tagline {\n  color: var(--bba-gold);\n}\n\n.bba-service-list {\n  display: grid;\n  grid-template-columns: repeat(2, 1fr);\n  gap: 9px 20px;\n  margin-top: 25px;\n}\n\n.bba-service-list div {\n  position: relative;\n  padding-left: 18px;\n  font-size: 14px;\n  line-height: 1.5;\n}\n\n.bba-service-list div::before {\n  content: \"\";\n  position: absolute;\n  left: 0;\n  top: 8px;\n  width: 6px;\n  height: 6px;\n  border-radius: 50%;\n  background: var(--bba-gold);\n}\n\n\n\/* =========================================================\n   3. ABOUT\n========================================================= *\/\n\n.bba-about {\n  overflow: hidden;\n  background: var(--bba-cream);\n}\n\n.bba-about-grid {\n  display: grid;\n  grid-template-columns: .85fr 1.15fr;\n  gap: 75px;\n  align-items: center;\n}\n\n.bba-about-visual {\n  position: relative;\n}\n\n.bba-about-image-box {\n  position: relative;\n  overflow: hidden;\n  min-height: 545px;\n  border-radius: 22px;\n  background: var(--bba-green);\n}\n\n.bba-about-image-box img {\n  position: absolute;\n  bottom: 0;\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n}\n\n.bba-about-quote {\n  position: absolute;\n  right: -45px;\n  bottom: 40px;\n  width: 285px;\n  padding: 25px;\n  border-radius: 14px;\n  background: #fff;\n  box-shadow: 0 18px 45px rgba(31,31,31,.13);\n  color: var(--bba-green);\n  font-family: Georgia, serif;\n  font-size: 23px;\n  line-height: 1.3;\n}\n\n.bba-about-copy p {\n  color: var(--bba-text);\n}\n\n.bba-values {\n  display: grid;\n  grid-template-columns: repeat(2, 1fr);\n  gap: 15px;\n  margin-top: 32px;\n}\n\n.bba-value-card {\n  padding: 21px;\n  border-radius: 12px;\n  background: #fff;\n  border: 1px solid var(--bba-border);\n}\n\n.bba-value-card strong {\n  display: block;\n  margin-bottom: 6px;\n  color: var(--bba-green);\n}\n\n.bba-value-card span {\n  color: var(--bba-text);\n  font-size: 14px;\n  line-height: 1.5;\n}\n\n\n\/* =========================================================\n   4. WHO WE HELP\n========================================================= *\/\n\n.bba-industries {\n  background: var(--bba-green);\n  color: #fff;\n}\n\n.bba-industries .bba-eyebrow {\n  color: var(--bba-gold);\n}\n\n.bba-industries .bba-eyebrow::before {\n  background: var(--bba-gold);\n}\n\n.bba-industries h2 {\n  color: #fff;\n}\n\n.bba-industries-layout {\n  display: grid;\n  grid-template-columns: .8fr 1.2fr;\n  gap: 80px;\n  align-items: start;\n}\n\n.bba-industries-copy {\n  position: sticky;\n  top: 100px;\n}\n\n.bba-industries-copy p {\n  color: rgba(255,255,255,.8);\n}\n\n.bba-industry-list {\n  display: grid;\n  grid-template-columns: repeat(2, 1fr);\n  gap: 0;\n  border-top: 1px solid rgba(255,255,255,.18);\n}\n\n.bba-industry-item {\n  position: relative;\n  padding: 25px 30px 25px 36px;\n  border-bottom: 1px solid rgba(255,255,255,.18);\n  color: #fff;\n}\n\n.bba-industry-item:nth-child(odd) {\n  border-right: 1px solid rgba(255,255,255,.18);\n}\n\n.bba-industry-item::before {\n  content: \"\u2713\";\n  position: absolute;\n  top: 25px;\n  left: 5px;\n  color: var(--bba-gold);\n  font-weight: 800;\n}\n\n.bba-industry-item strong {\n  display: block;\n  margin-bottom: 4px;\n  font-size: 17px;\n}\n\n.bba-industry-item span {\n  color: rgba(255,255,255,.68);\n  font-size: 14px;\n  line-height: 1.5;\n}\n\n.bba-tools {\n  margin-top: 55px;\n  padding-top: 35px;\n  border-top: 1px solid rgba(255,255,255,.18);\n}\n\n.bba-tools-label {\n  margin-bottom: 18px;\n  color: var(--bba-gold);\n  font-size: 12px;\n  font-weight: 800;\n  letter-spacing: .12em;\n  text-transform: uppercase;\n}\n\n.bba-tools-row {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 10px;\n}\n\n.bba-tool {\n  padding: 9px 15px;\n  border: 1px solid rgba(255,255,255,.25);\n  border-radius: 999px;\n  background: rgba(255,255,255,.06);\n  color: #fff;\n  font-size: 13px;\n}\n\n\n\/* =========================================================\n   5. PROCESS\n========================================================= *\/\n\n.bba-process {\n  background: #fff;\n}\n\n.bba-process-timeline {\n  position: relative;\n  display: grid;\n  grid-template-columns: repeat(4, 1fr);\n  gap: 25px;\n  margin-top: 60px;\n}\n\n.bba-process-timeline::before {\n  content: \"\";\n  position: absolute;\n  top: 37px;\n  left: 8%;\n  right: 8%;\n  height: 2px;\n  background: var(--bba-gold);\n}\n\n.bba-process-step {\n  position: relative;\n  z-index: 2;\n}\n\n.bba-process-number {\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  width: 74px;\n  height: 74px;\n  margin-bottom: 25px;\n  border: 2px solid var(--bba-gold);\n  border-radius: 50%;\n  background: #fff;\n  color: var(--bba-green);\n  font-family: Georgia, serif;\n  font-size: 25px;\n}\n\n.bba-process-step h3 {\n  margin-bottom: 10px;\n  font-size: 21px;\n}\n\n.bba-process-step p {\n  margin-bottom: 0;\n  color: var(--bba-text);\n  font-size: 15px;\n}\n\n.bba-process-cta {\n  display: grid;\n  grid-template-columns: 1fr auto;\n  gap: 40px;\n  align-items: center;\n  margin-top: 70px;\n  padding: 38px 42px;\n  border-radius: 18px;\n  background: var(--bba-cream);\n}\n\n.bba-process-cta h3 {\n  margin: 0 0 5px;\n  font-family: Georgia, serif;\n  font-size: 30px;\n}\n\n.bba-process-cta p {\n  margin: 0;\n  color: var(--bba-text);\n}\n\n\n\/* =========================================================\n   6. FAQ + CONTACT\n========================================================= *\/\n\n.bba-contact {\n  overflow: hidden;\n  background: var(--bba-green-dark);\n  color: #fff;\n}\n\n.bba-contact::after {\n  content: \"\";\n  position: absolute;\n  right: -180px;\n  bottom: -220px;\n  width: 500px;\n  height: 500px;\n  border: 1px solid rgba(200,168,104,.22);\n  border-radius: 50%;\n}\n\n.bba-contact .bba-eyebrow {\n  color: var(--bba-gold);\n}\n\n.bba-contact h2 {\n  color: #fff;\n}\n\n.bba-contact-grid {\n  position: relative;\n  z-index: 2;\n  display: grid;\n  grid-template-columns: 1fr .85fr;\n  gap: 65px;\n  align-items: start;\n}\n\n.bba-contact-intro {\n  color: rgba(255,255,255,.78);\n}\n\n.bba-faq {\n  margin-top: 35px;\n}\n\n.bba-faq details {\n  border-top: 1px solid rgba(255,255,255,.18);\n}\n\n.bba-faq details:last-child {\n  border-bottom: 1px solid rgba(255,255,255,.18);\n}\n\n.bba-faq summary {\n  position: relative;\n  padding: 20px 42px 20px 0;\n  color: #fff;\n  font-size: 16px;\n  font-weight: 700;\n  cursor: pointer;\n  list-style: none;\n}\n\n.bba-faq summary::-webkit-details-marker {\n  display: none;\n}\n\n.bba-faq summary::after {\n  content: \"+\";\n  position: absolute;\n  right: 4px;\n  color: var(--bba-gold);\n  font-size: 24px;\n  font-weight: 400;\n}\n\n.bba-faq details[open] summary::after {\n  content: \"\u2013\";\n}\n\n.bba-faq-answer {\n  padding: 0 25px 20px 0;\n  color: rgba(255,255,255,.7);\n  font-size: 14px;\n  line-height: 1.7;\n}\n\n.bba-form-card {\n  padding: 38px;\n  border-radius: 20px;\n  background: #fff;\n  box-shadow: 0 25px 65px rgba(0,0,0,.18);\n  color: var(--bba-dark);\n}\n\n.bba-form-card .bba-eyebrow {\n  color: var(--bba-green);\n}\n\n.bba-form-card h3 {\n  margin-bottom: 12px;\n  color: var(--bba-dark);\n  font-family: Georgia, serif;\n  font-size: 32px;\n}\n\n.bba-form-card p {\n  color: var(--bba-text);\n}\n\n.bba-area-line {\n  position: relative;\n  z-index: 2;\n  margin-top: 45px;\n  padding-top: 25px;\n  border-top: 1px solid rgba(255,255,255,.16);\n  color: rgba(255,255,255,.68);\n  font-size: 13px;\n  line-height: 1.7;\n}\n\n\n\/* =========================================================\n   MOBILE CTA\n========================================================= *\/\n\n.bba-mobile-cta {\n  display: none;\n}\n\n\n\/* =========================================================\n   RESPONSIVE\n========================================================= *\/\n\n@media (max-width: 950px) {\n\n  .bba-hero-grid,\n  .bba-services-head,\n  .bba-about-grid,\n  .bba-industries-layout,\n  .bba-contact-grid {\n    grid-template-columns: 1fr;\n  }\n\n  .bba-hero-grid {\n    gap: 40px;\n  }\n\n  .bba-hero-visual {\n    max-width: 550px;\n    width: 100%;\n    margin: 0 auto;\n  }\n\n  .bba-services-head {\n    gap: 10px;\n  }\n\n  .bba-service-bento {\n    grid-template-columns: 1fr 1fr;\n  }\n\n  .bba-service-featured {\n    grid-column: 1 \/ -1;\n    grid-row: auto;\n  }\n\n  .bba-about-visual {\n    max-width: 550px;\n  }\n\n  .bba-about-quote {\n    right: -20px;\n  }\n\n  .bba-industries-copy {\n    position: static;\n  }\n\n  .bba-process-timeline {\n    grid-template-columns: repeat(2, 1fr);\n  }\n\n  .bba-process-timeline::before {\n    display: none;\n  }\n}\n\n\n@media (max-width: 650px) {\n\n  .bba-section {\n    padding: 70px 0;\n  }\n\n  .bba-hero {\n    padding: 65px 0;\n  }\n\n  .bba-hero h1 {\n    font-size: 48px;\n  }\n\n  .bba-hero-lead {\n    font-size: 18px !important;\n  }\n\n  .bba-hero-visual {\n    min-height: 480px;\n  }\n\n  .bba-person {\n    width: 92%;\n  }\n\n  .bba-floating-card {\n    left: 8px;\n    bottom: 20px;\n    width: 250px;\n  }\n\n  .bba-mini-badge {\n    left: 5px;\n  }\n\n  .bba-btn-row {\n    flex-direction: column;\n    align-items: stretch;\n  }\n\n  .bba-btn {\n    width: 100%;\n  }\n\n  .bba-service-bento {\n    grid-template-columns: 1fr;\n  }\n\n  .bba-service-featured {\n    grid-column: auto;\n  }\n\n  .bba-service-card,\n  .bba-service-featured {\n    padding: 28px 23px;\n  }\n\n  .bba-service-list {\n    grid-template-columns: 1fr;\n  }\n\n  .bba-about-image-box {\n    min-height: 430px;\n  }\n\n  .bba-about-quote {\n    position: relative;\n    right: auto;\n    bottom: auto;\n    width: calc(100% - 30px);\n    margin: -55px auto 0;\n  }\n\n  .bba-values {\n    grid-template-columns: 1fr;\n  }\n\n  .bba-industry-list {\n    grid-template-columns: 1fr;\n  }\n\n  .bba-industry-item:nth-child(odd) {\n    border-right: none;\n  }\n\n  .bba-process-timeline {\n    grid-template-columns: 1fr;\n  }\n\n  .bba-process-cta {\n    grid-template-columns: 1fr;\n    padding: 28px;\n  }\n\n  .bba-form-card {\n    padding: 28px 23px;\n  }\n\n  .bba-mobile-cta {\n    position: fixed;\n    z-index: 9999;\n    left: 15px;\n    right: 15px;\n    bottom: 15px;\n    display: block;\n  }\n\n  .bba-mobile-cta a {\n    display: block;\n    padding: 14px 20px;\n    border-radius: 8px;\n    background: var(--bba-gold);\n    box-shadow: 0 10px 30px rgba(0,0,0,.2);\n    color: var(--bba-dark) !important;\n    font-weight: 800;\n    text-align: center;\n    text-decoration: none;\n  }\n}\n<\/style>\n\n<section id=\"top\" class=\"bba-hero\">\n  <div class=\"bba-wrap\">\n\n    <div class=\"bba-hero-grid\">\n\n      <div class=\"bba-hero-copy\">\n\n        <div class=\"bba-hero-kicker\">\n          Bookkeeping \u2022 Accounting \u2022 Payroll\n        <\/div>\n\n        <h1>\n          Accounting That Works With You\n        <\/h1>\n\n        <p class=\"bba-hero-lead\">\n          Bookkeeping, payroll, QuickBooks, and controller-level support\n          for small businesses in Lockport and throughout Western New York.\n        <\/p>\n\n        <p class=\"bba-hero-tagline\">\n          You run the business. We\u2019ll help keep the numbers in balance.\n        <\/p>\n\n        <div class=\"bba-btn-row\">\n          <a href=\"#contact\" class=\"bba-btn\">\n            Let\u2019s Talk Numbers\n          <\/a>\n\n          <a href=\"#services\" class=\"bba-btn bba-btn-outline\">\n            Explore Our Services\n          <\/a>\n        <\/div>\n\n        <div class=\"bba-hero-trust\">\n          <span>Personal<\/span>\n          <span>Practical<\/span>\n          <span>Responsive<\/span>\n          <span>Small Business Focused<\/span>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"bba-hero-visual\">\n\n        <div class=\"bba-hero-blob\"><\/div>\n        <div class=\"bba-hero-ring\"><\/div>\n\n        <img decoding=\"async\" src=\"https:\/\/nwdproduction.com\/caaounting\/wp-content\/uploads\/2026\/09\/accounting-services-in-new-york.png\" alt=\"Booked &amp; Balanced Accounting\" class=\"bba-person\">\n\n        <div class=\"bba-mini-badge\">\n          Built for Small Business\n        <\/div>\n\n        <div class=\"bba-floating-card\">\n\n          <div class=\"bba-floating-card-label\">\n            Accounting Support\n          <\/div>\n\n          <strong>\n            Organized books. Clear numbers. Better decisions.\n          <\/strong>\n\n          <div>\n            Bookkeeping \u2022 Payroll<br>\n            Financial Reporting \u2022 QuickBooks\n          <\/div>\n\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n\/* =========================================================\n   BOOKED & BALANCED ACCOUNTING\n   ONE-PAGE WEBSITE\n========================================================= *\/\n\n:root {\n  --bba-green: #044f3b;\n  --bba-green-dark: #03382b;\n  --bba-gold: #c8a868;\n  --bba-cream: #f3efe6;\n  --bba-cream-light: #faf8f3;\n  --bba-dark: #20211f;\n  --bba-text: #555750;\n  --bba-border: #ddd7ca;\n  --bba-white: #ffffff;\n}\n\nhtml {\n  scroll-behavior: smooth;\n}\n\n.bba-section,\n.bba-hero {\n  font-family: inherit;\n  color: var(--bba-dark);\n}\n\n.bba-section *,\n.bba-hero * {\n  box-sizing: border-box;\n}\n\n.bba-wrap {\n  width: min(1180px, calc(100% - 40px));\n  margin: 0 auto;\n}\n\n.bba-section {\n  position: relative;\n  padding: 100px 0;\n}\n\n.bba-eyebrow {\n  display: inline-flex;\n  align-items: center;\n  gap: 10px;\n  margin-bottom: 16px;\n  color: var(--bba-green);\n  font-size: 12px;\n  line-height: 1.2;\n  font-weight: 800;\n  letter-spacing: .15em;\n  text-transform: uppercase;\n}\n\n.bba-eyebrow::before {\n  content: \"\";\n  width: 28px;\n  height: 2px;\n  background: var(--bba-gold);\n}\n\n.bba-section h2,\n.bba-hero h1 {\n  margin-top: 0;\n  font-family: Georgia, \"Times New Roman\", serif;\n  font-weight: 500;\n  letter-spacing: -.035em;\n}\n\n.bba-section h2 {\n  margin-bottom: 20px;\n  color: var(--bba-dark);\n  font-size: clamp(38px, 4.5vw, 58px);\n  line-height: 1.05;\n}\n\n.bba-section h3 {\n  margin-top: 0;\n  color: var(--bba-dark);\n}\n\n.bba-section p,\n.bba-hero p {\n  font-size: 17px;\n  line-height: 1.75;\n}\n\n.bba-lead {\n  max-width: 760px;\n  color: var(--bba-text);\n  font-size: 19px !important;\n}\n\n.bba-center {\n  text-align: center;\n}\n\n.bba-center .bba-eyebrow {\n  justify-content: center;\n}\n\n.bba-center .bba-lead {\n  margin-left: auto;\n  margin-right: auto;\n}\n\n.bba-btn-row {\n  display: flex;\n  flex-wrap: wrap;\n  align-items: center;\n  gap: 14px;\n  margin-top: 30px;\n}\n\n.bba-btn {\n  display: inline-flex;\n  align-items: center;\n  justify-content: center;\n  min-height: 54px;\n  padding: 14px 25px;\n  border: 2px solid var(--bba-green);\n  border-radius: 7px;\n  background: var(--bba-green);\n  color: #fff !important;\n  font-size: 15px;\n  font-weight: 700;\n  text-decoration: none !important;\n  transition: .2s ease;\n}\n\n.bba-btn:hover {\n  background: var(--bba-green-dark);\n  border-color: var(--bba-green-dark);\n  transform: translateY(-2px);\n}\n\n.bba-btn-outline {\n  background: transparent;\n  color: var(--bba-green) !important;\n}\n\n.bba-btn-outline:hover {\n  background: var(--bba-green);\n  color: #fff !important;\n}\n\n.bba-btn-gold {\n  background: var(--bba-gold);\n  border-color: var(--bba-gold);\n  color: var(--bba-dark) !important;\n}\n\n.bba-btn-gold:hover {\n  background: #b99b60;\n  border-color: #b99b60;\n}\n\n\n\/* =========================================================\n   1. HERO\n========================================================= *\/\n\n.bba-hero {\n  position: relative;\n  overflow: hidden;\n  padding: 95px 0 80px;\n  background:\n    radial-gradient(circle at 92% 15%, rgba(200,168,104,.22), transparent 28%),\n    var(--bba-cream);\n}\n\n.bba-hero::before {\n  content: \"\";\n  position: absolute;\n  left: -140px;\n  bottom: -180px;\n  width: 380px;\n  height: 380px;\n  border: 1px solid rgba(4,79,59,.13);\n  border-radius: 50%;\n}\n\n.bba-hero-grid {\n  position: relative;\n  z-index: 2;\n  display: grid;\n  grid-template-columns: 1.05fr .95fr;\n  gap: 65px;\n  align-items: center;\n}\n\n.bba-hero-copy {\n  max-width: 670px;\n}\n\n.bba-hero-kicker {\n  margin-bottom: 18px;\n  color: var(--bba-green);\n  font-size: 12px;\n  font-weight: 800;\n  letter-spacing: .16em;\n  text-transform: uppercase;\n}\n\n.bba-hero h1 {\n  margin-bottom: 24px;\n  color: var(--bba-dark);\n  font-size: clamp(52px, 6vw, 80px);\n  line-height: .99;\n}\n\n.bba-hero-lead {\n  max-width: 620px;\n  margin-bottom: 16px;\n  color: #4f504c;\n  font-size: 20px !important;\n  line-height: 1.6 !important;\n}\n\n.bba-hero-tagline {\n  margin: 0;\n  color: var(--bba-green);\n  font-size: 17px !important;\n  font-weight: 700;\n}\n\n.bba-hero-trust {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 12px 24px;\n  margin-top: 35px;\n  padding-top: 22px;\n  border-top: 1px solid #d9d2c5;\n  color: #686861;\n  font-size: 14px;\n  font-weight: 700;\n}\n\n.bba-hero-trust span {\n  position: relative;\n}\n\n.bba-hero-trust span:not(:last-child)::after {\n  content: \"\u2022\";\n  position: absolute;\n  right: -15px;\n  color: var(--bba-gold);\n}\n\n\n\/* HERO IMAGE *\/\n\n.bba-hero-visual {\n  position: relative;\n  min-height: 560px;\n}\n\n.bba-hero-blob {\n  position: absolute;\n  right: 10px;\n  bottom: 0;\n  width: 88%;\n  height: 88%;\n  border-radius: 48% 48% 16% 16%;\n  background: var(--bba-green);\n}\n\n.bba-hero-ring {\n  position: absolute;\n  top: 20px;\n  right: -20px;\n  width: 155px;\n  height: 155px;\n  border: 2px solid var(--bba-gold);\n  border-radius: 50%;\n  opacity: .65;\n}\n\n.bba-person {\n  position: absolute;\n  z-index: 2;\n  right: 5%;\n  bottom: 0;\n  width: 82%;\n  max-height: 555px;\n  object-fit: contain;\n  object-position: bottom;\n}\n\n.bba-floating-card {\n  position: absolute;\n  z-index: 5;\n  left: -35px;\n  bottom: 45px;\n  width: 280px;\n  padding: 23px;\n  border-radius: 16px;\n  background: #fff;\n  box-shadow: 0 24px 60px rgba(31,31,31,.16);\n}\n\n.bba-floating-card-label {\n  margin-bottom: 10px;\n  color: var(--bba-gold);\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: .12em;\n  text-transform: uppercase;\n}\n\n.bba-floating-card strong {\n  display: block;\n  margin-bottom: 12px;\n  font-family: Georgia, serif;\n  font-size: 22px;\n  line-height: 1.2;\n}\n\n.bba-floating-card div:last-child {\n  color: #666;\n  font-size: 14px;\n  line-height: 1.6;\n}\n\n.bba-mini-badge {\n  position: absolute;\n  z-index: 5;\n  top: 100px;\n  left: -5px;\n  padding: 11px 16px;\n  border-radius: 999px;\n  background: var(--bba-gold);\n  color: var(--bba-dark);\n  font-size: 12px;\n  font-weight: 800;\n}\n\n\n\/* =========================================================\n   2. SERVICES\n========================================================= *\/\n\n.bba-services {\n  background: #fff;\n}\n\n.bba-services-head {\n  display: grid;\n  grid-template-columns: .9fr 1.1fr;\n  gap: 60px;\n  align-items: end;\n  margin-bottom: 50px;\n}\n\n.bba-services-head p {\n  margin-bottom: 7px;\n}\n\n.bba-service-bento {\n  display: grid;\n  grid-template-columns: 1.1fr .9fr;\n  grid-template-rows: auto auto;\n  gap: 22px;\n}\n\n.bba-service-card {\n  position: relative;\n  overflow: hidden;\n  padding: 35px;\n  border: 1px solid var(--bba-border);\n  border-radius: 18px;\n  background: var(--bba-cream-light);\n  transition: .25s ease;\n}\n\n.bba-service-card:hover {\n  transform: translateY(-4px);\n  box-shadow: 0 18px 45px rgba(31,31,31,.09);\n}\n\n.bba-service-featured {\n  grid-row: span 2;\n  padding: 46px;\n  background: var(--bba-green);\n  color: #fff;\n}\n\n.bba-service-featured h3,\n.bba-service-featured p {\n  color: #fff;\n}\n\n.bba-service-number {\n  margin-bottom: 26px;\n  color: var(--bba-gold);\n  font-family: Georgia, serif;\n  font-size: 39px;\n}\n\n.bba-service-card h3 {\n  margin-bottom: 9px;\n  font-size: 27px;\n}\n\n.bba-service-tagline {\n  margin-bottom: 18px !important;\n  color: var(--bba-green);\n  font-weight: 700;\n}\n\n.bba-service-featured .bba-service-tagline {\n  color: var(--bba-gold);\n}\n\n.bba-service-list {\n  display: grid;\n  grid-template-columns: repeat(2, 1fr);\n  gap: 9px 20px;\n  margin-top: 25px;\n}\n\n.bba-service-list div {\n  position: relative;\n  padding-left: 18px;\n  font-size: 14px;\n  line-height: 1.5;\n}\n\n.bba-service-list div::before {\n  content: \"\";\n  position: absolute;\n  left: 0;\n  top: 8px;\n  width: 6px;\n  height: 6px;\n  border-radius: 50%;\n  background: var(--bba-gold);\n}\n\n\n\/* =========================================================\n   3. ABOUT\n========================================================= *\/\n\n.bba-about {\n  overflow: hidden;\n  background: var(--bba-cream);\n}\n\n.bba-about-grid {\n  display: grid;\n  grid-template-columns: .85fr 1.15fr;\n  gap: 75px;\n  align-items: center;\n}\n\n.bba-about-visual {\n  position: relative;\n}\n\n.bba-about-image-box {\n  position: relative;\n  overflow: hidden;\n  min-height: 545px;\n  border-radius: 22px;\n  background: var(--bba-green);\n}\n\n.bba-about-image-box img {\n  position: absolute;\n  bottom: 0;\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n}\n\n.bba-about-quote {\n  position: absolute;\n  right: -45px;\n  bottom: 40px;\n  width: 285px;\n  padding: 25px;\n  border-radius: 14px;\n  background: #fff;\n  box-shadow: 0 18px 45px rgba(31,31,31,.13);\n  color: var(--bba-green);\n  font-family: Georgia, serif;\n  font-size: 23px;\n  line-height: 1.3;\n}\n\n.bba-about-copy p {\n  color: var(--bba-text);\n}\n\n.bba-values {\n  display: grid;\n  grid-template-columns: repeat(2, 1fr);\n  gap: 15px;\n  margin-top: 32px;\n}\n\n.bba-value-card {\n  padding: 21px;\n  border-radius: 12px;\n  background: #fff;\n  border: 1px solid var(--bba-border);\n}\n\n.bba-value-card strong {\n  display: block;\n  margin-bottom: 6px;\n  color: var(--bba-green);\n}\n\n.bba-value-card span {\n  color: var(--bba-text);\n  font-size: 14px;\n  line-height: 1.5;\n}\n\n\n\/* =========================================================\n   4. WHO WE HELP\n========================================================= *\/\n\n.bba-industries {\n  background: var(--bba-green);\n  color: #fff;\n}\n\n.bba-industries .bba-eyebrow {\n  color: var(--bba-gold);\n}\n\n.bba-industries .bba-eyebrow::before {\n  background: var(--bba-gold);\n}\n\n.bba-industries h2 {\n  color: #fff;\n}\n\n.bba-industries-layout {\n  display: grid;\n  grid-template-columns: .8fr 1.2fr;\n  gap: 80px;\n  align-items: start;\n}\n\n.bba-industries-copy {\n  position: sticky;\n  top: 100px;\n}\n\n.bba-industries-copy p {\n  color: rgba(255,255,255,.8);\n}\n\n.bba-industry-list {\n  display: grid;\n  grid-template-columns: repeat(2, 1fr);\n  gap: 0;\n  border-top: 1px solid rgba(255,255,255,.18);\n}\n\n.bba-industry-item {\n  position: relative;\n  padding: 25px 30px 25px 36px;\n  border-bottom: 1px solid rgba(255,255,255,.18);\n  color: #fff;\n}\n\n.bba-industry-item:nth-child(odd) {\n  border-right: 1px solid rgba(255,255,255,.18);\n}\n\n.bba-industry-item::before {\n  content: \"\u2713\";\n  position: absolute;\n  top: 25px;\n  left: 5px;\n  color: var(--bba-gold);\n  font-weight: 800;\n}\n\n.bba-industry-item strong {\n  display: block;\n  margin-bottom: 4px;\n  font-size: 17px;\n}\n\n.bba-industry-item span {\n  color: rgba(255,255,255,.68);\n  font-size: 14px;\n  line-height: 1.5;\n}\n\n.bba-tools {\n  margin-top: 55px;\n  padding-top: 35px;\n  border-top: 1px solid rgba(255,255,255,.18);\n}\n\n.bba-tools-label {\n  margin-bottom: 18px;\n  color: var(--bba-gold);\n  font-size: 12px;\n  font-weight: 800;\n  letter-spacing: .12em;\n  text-transform: uppercase;\n}\n\n.bba-tools-row {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 10px;\n}\n\n.bba-tool {\n  padding: 9px 15px;\n  border: 1px solid rgba(255,255,255,.25);\n  border-radius: 999px;\n  background: rgba(255,255,255,.06);\n  color: #fff;\n  font-size: 13px;\n}\n\n\n\/* =========================================================\n   5. PROCESS\n========================================================= *\/\n\n.bba-process {\n  background: #fff;\n}\n\n.bba-process-timeline {\n  position: relative;\n  display: grid;\n  grid-template-columns: repeat(4, 1fr);\n  gap: 25px;\n  margin-top: 60px;\n}\n\n.bba-process-timeline::before {\n  content: \"\";\n  position: absolute;\n  top: 37px;\n  left: 8%;\n  right: 8%;\n  height: 2px;\n  background: var(--bba-gold);\n}\n\n.bba-process-step {\n  position: relative;\n  z-index: 2;\n}\n\n.bba-process-number {\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  width: 74px;\n  height: 74px;\n  margin-bottom: 25px;\n  border: 2px solid var(--bba-gold);\n  border-radius: 50%;\n  background: #fff;\n  color: var(--bba-green);\n  font-family: Georgia, serif;\n  font-size: 25px;\n}\n\n.bba-process-step h3 {\n  margin-bottom: 10px;\n  font-size: 21px;\n}\n\n.bba-process-step p {\n  margin-bottom: 0;\n  color: var(--bba-text);\n  font-size: 15px;\n}\n\n.bba-process-cta {\n  display: grid;\n  grid-template-columns: 1fr auto;\n  gap: 40px;\n  align-items: center;\n  margin-top: 70px;\n  padding: 38px 42px;\n  border-radius: 18px;\n  background: var(--bba-cream);\n}\n\n.bba-process-cta h3 {\n  margin: 0 0 5px;\n  font-family: Georgia, serif;\n  font-size: 30px;\n}\n\n.bba-process-cta p {\n  margin: 0;\n  color: var(--bba-text);\n}\n\n\n\/* =========================================================\n   6. FAQ + CONTACT\n========================================================= *\/\n\n.bba-contact {\n  overflow: hidden;\n  background: var(--bba-green-dark);\n  color: #fff;\n}\n\n.bba-contact::after {\n  content: \"\";\n  position: absolute;\n  right: -180px;\n  bottom: -220px;\n  width: 500px;\n  height: 500px;\n  border: 1px solid rgba(200,168,104,.22);\n  border-radius: 50%;\n}\n\n.bba-contact .bba-eyebrow {\n  color: var(--bba-gold);\n}\n\n.bba-contact h2 {\n  color: #fff;\n}\n\n.bba-contact-grid {\n  position: relative;\n  z-index: 2;\n  display: grid;\n  grid-template-columns: 1fr .85fr;\n  gap: 65px;\n  align-items: start;\n}\n\n.bba-contact-intro {\n  color: rgba(255,255,255,.78);\n}\n\n.bba-faq {\n  margin-top: 35px;\n}\n\n.bba-faq details {\n  border-top: 1px solid rgba(255,255,255,.18);\n}\n\n.bba-faq details:last-child {\n  border-bottom: 1px solid rgba(255,255,255,.18);\n}\n\n.bba-faq summary {\n  position: relative;\n  padding: 20px 42px 20px 0;\n  color: #fff;\n  font-size: 16px;\n  font-weight: 700;\n  cursor: pointer;\n  list-style: none;\n}\n\n.bba-faq summary::-webkit-details-marker {\n  display: none;\n}\n\n.bba-faq summary::after {\n  content: \"+\";\n  position: absolute;\n  right: 4px;\n  color: var(--bba-gold);\n  font-size: 24px;\n  font-weight: 400;\n}\n\n.bba-faq details[open] summary::after {\n  content: \"\u2013\";\n}\n\n.bba-faq-answer {\n  padding: 0 25px 20px 0;\n  color: rgba(255,255,255,.7);\n  font-size: 14px;\n  line-height: 1.7;\n}\n\n.bba-form-card {\n  padding: 38px;\n  border-radius: 20px;\n  background: #fff;\n  box-shadow: 0 25px 65px rgba(0,0,0,.18);\n  color: var(--bba-dark);\n}\n\n.bba-form-card .bba-eyebrow {\n  color: var(--bba-green);\n}\n\n.bba-form-card h3 {\n  margin-bottom: 12px;\n  color: var(--bba-dark);\n  font-family: Georgia, serif;\n  font-size: 32px;\n}\n\n.bba-form-card p {\n  color: var(--bba-text);\n}\n\n.bba-area-line {\n  position: relative;\n  z-index: 2;\n  margin-top: 45px;\n  padding-top: 25px;\n  border-top: 1px solid rgba(255,255,255,.16);\n  color: rgba(255,255,255,.68);\n  font-size: 13px;\n  line-height: 1.7;\n}\n\n\n\/* =========================================================\n   MOBILE CTA\n========================================================= *\/\n\n.bba-mobile-cta {\n  display: none;\n}\n\n\n\/* =========================================================\n   RESPONSIVE\n========================================================= *\/\n\n@media (max-width: 950px) {\n\n  .bba-hero-grid,\n  .bba-services-head,\n  .bba-about-grid,\n  .bba-industries-layout,\n  .bba-contact-grid {\n    grid-template-columns: 1fr;\n  }\n\n  .bba-hero-grid {\n    gap: 40px;\n  }\n\n  .bba-hero-visual {\n    max-width: 550px;\n    width: 100%;\n    margin: 0 auto;\n  }\n\n  .bba-services-head {\n    gap: 10px;\n  }\n\n  .bba-service-bento {\n    grid-template-columns: 1fr 1fr;\n  }\n\n  .bba-service-featured {\n    grid-column: 1 \/ -1;\n    grid-row: auto;\n  }\n\n  .bba-about-visual {\n    max-width: 550px;\n  }\n\n  .bba-about-quote {\n    right: -20px;\n  }\n\n  .bba-industries-copy {\n    position: static;\n  }\n\n  .bba-process-timeline {\n    grid-template-columns: repeat(2, 1fr);\n  }\n\n  .bba-process-timeline::before {\n    display: none;\n  }\n}\n\n\n@media (max-width: 650px) {\n\n  .bba-section {\n    padding: 70px 0;\n  }\n\n  .bba-hero {\n    padding: 65px 0;\n  }\n\n  .bba-hero h1 {\n    font-size: 48px;\n  }\n\n  .bba-hero-lead {\n    font-size: 18px !important;\n  }\n\n  .bba-hero-visual {\n    min-height: 480px;\n  }\n\n  .bba-person {\n    width: 92%;\n  }\n\n  .bba-floating-card {\n    left: 8px;\n    bottom: 20px;\n    width: 250px;\n  }\n\n  .bba-mini-badge {\n    left: 5px;\n  }\n\n  .bba-btn-row {\n    flex-direction: column;\n    align-items: stretch;\n  }\n\n  .bba-btn {\n    width: 100%;\n  }\n\n  .bba-service-bento {\n    grid-template-columns: 1fr;\n  }\n\n  .bba-service-featured {\n    grid-column: auto;\n  }\n\n  .bba-service-card,\n  .bba-service-featured {\n    padding: 28px 23px;\n  }\n\n  .bba-service-list {\n    grid-template-columns: 1fr;\n  }\n\n  .bba-about-image-box {\n    min-height: 430px;\n  }\n\n  .bba-about-quote {\n    position: relative;\n    right: auto;\n    bottom: auto;\n    width: calc(100% - 30px);\n    margin: -55px auto 0;\n  }\n\n  .bba-values {\n    grid-template-columns: 1fr;\n  }\n\n  .bba-industry-list {\n    grid-template-columns: 1fr;\n  }\n\n  .bba-industry-item:nth-child(odd) {\n    border-right: none;\n  }\n\n  .bba-process-timeline {\n    grid-template-columns: 1fr;\n  }\n\n  .bba-process-cta {\n    grid-template-columns: 1fr;\n    padding: 28px;\n  }\n\n  .bba-form-card {\n    padding: 28px 23px;\n  }\n\n  .bba-mobile-cta {\n    position: fixed;\n    z-index: 9999;\n    left: 15px;\n    right: 15px;\n    bottom: 15px;\n    display: block;\n  }\n\n  .bba-mobile-cta a {\n    display: block;\n    padding: 14px 20px;\n    border-radius: 8px;\n    background: var(--bba-gold);\n    box-shadow: 0 10px 30px rgba(0,0,0,.2);\n    color: var(--bba-dark) !important;\n    font-weight: 800;\n    text-align: center;\n    text-decoration: none;\n  }\n}\n<\/style>\n\n<section id=\"who-we-help\" class=\"bba-section bba-industries\">\n  <div class=\"bba-wrap\">\n\n    <div class=\"bba-industries-layout\">\n\n      <div class=\"bba-industries-copy\">\n\n        <span class=\"bba-eyebrow\">\n          Built for Small Business\n        <\/span>\n\n        <h2>\n          Accounting Support That Fits Your Business\n        <\/h2>\n\n        <p>\n          You don\u2019t need a large accounting department to have reliable\n          financial information and experienced support.\n        <\/p>\n\n        <p>\n          Booked &#038; Balanced works with small businesses, entrepreneurs,\n          property owners, and growing companies that need someone they\n          can trust with the numbers.\n        <\/p>\n\n        <div class=\"bba-btn-row\">\n          <a href=\"#contact\" class=\"bba-btn bba-btn-gold\">\n            Tell Us About Your Business\n          <\/a>\n        <\/div>\n\n      <\/div>\n\n\n      <div>\n\n        <div class=\"bba-industry-list\">\n\n          <div class=\"bba-industry-item\">\n            <strong>Property Management &amp; Real Estate<\/strong>\n            <span>Rental, property, and real estate accounting.<\/span>\n          <\/div>\n\n          <div class=\"bba-industry-item\">\n            <strong>Short-Term Rentals &amp; Hospitality<\/strong>\n            <span>Airbnb, VRBO, vacation rentals, and hospitality.<\/span>\n          <\/div>\n\n          <div class=\"bba-industry-item\">\n            <strong>Retail &amp; E-Commerce<\/strong>\n            <span>Sales, expenses, payment platforms, and profitability.<\/span>\n          <\/div>\n\n          <div class=\"bba-industry-item\">\n            <strong>Construction &amp; Skilled Trades<\/strong>\n            <span>Contractors, builders, trades, and project-based businesses.<\/span>\n          <\/div>\n\n          <div class=\"bba-industry-item\">\n            <strong>Salons &amp; Personal Services<\/strong>\n            <span>Salons, spas, beauty professionals, and service businesses.<\/span>\n          <\/div>\n\n          <div class=\"bba-industry-item\">\n            <strong>Automotive &amp; Collision<\/strong>\n            <span>Repair, collision, and automotive service businesses.<\/span>\n          <\/div>\n\n          <div class=\"bba-industry-item\">\n            <strong>Food, Events &amp; Entertainment<\/strong>\n            <span>Restaurants, bars, event companies, DJs, and entertainment.<\/span>\n          <\/div>\n\n          <div class=\"bba-industry-item\">\n            <strong>Professional Services<\/strong>\n            <span>Consultants, agencies, contractors, and service companies.<\/span>\n          <\/div>\n\n          <div class=\"bba-industry-item\">\n            <strong>Start-Ups<\/strong>\n            <span>Accounting systems and processes from the beginning.<\/span>\n          <\/div>\n\n          <div class=\"bba-industry-item\">\n            <strong>Growing Businesses<\/strong>\n            <span>Additional financial support as your needs expand.<\/span>\n          <\/div>\n\n        <\/div>\n\n\n        <div class=\"bba-tools\">\n\n          <div class=\"bba-tools-label\">\n            Tools We Work With\n          <\/div>\n\n          <div class=\"bba-tools-row\">\n\n            <span class=\"bba-tool\">QuickBooks Online<\/span>\n            <span class=\"bba-tool\">Gusto<\/span>\n            <span class=\"bba-tool\">Paychex<\/span>\n            <span class=\"bba-tool\">ADP<\/span>\n            <span class=\"bba-tool\">Shopify<\/span>\n            <span class=\"bba-tool\">Stripe<\/span>\n            <span class=\"bba-tool\">PayPal<\/span>\n            <span class=\"bba-tool\">Square<\/span>\n\n          <\/div>\n\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n<\/section>\n\n\n\n<div id=\"about\">\n<section id=\"about\" class=\"bba-section bba-about\">\n  <div class=\"bba-wrap\">\n\n    <div class=\"bba-about-grid\">\n\n      <div class=\"bba-about-visual\">\n\n        <div class=\"bba-about-image-box\">\n\n          <img decoding=\"async\" src=\"https:\/\/nwdproduction.com\/caaounting\/wp-content\/uploads\/2026\/09\/CT-Headshot-2020.jpeg\" alt=\"Casey from Booked &amp; Balanced Accounting\">\n\n        <\/div>\n\n        <div class=\"bba-about-quote\">\n          Your business is personal. Your accounting should be too.\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"bba-about-copy\">\n\n        <span class=\"bba-eyebrow\">\n          About Booked &amp; Balanced\n        <\/span>\n\n        <h2>\n          Hi, I\u2019m Casey.\n        <\/h2>\n\n        <p>\n          I\u2019ve spent years working with businesses and their numbers,\n          and one thing has become clear: good accounting isn\u2019t just\n          about making sure everything adds up. It\u2019s about knowing\n          what those numbers mean.\n        <\/p>\n\n        <p>\n          I started Booked &amp; Balanced because I wanted small business\n          owners to have accounting support that feels knowledgeable,\n          responsive, practical, and personal.\n        <\/p>\n\n        <p>\n          I don\u2019t want to be the accountant you only hear from when\n          something is due. I want to understand your business,\n          answer your questions, and become a trusted part of your team.\n        <\/p>\n\n\n        <div class=\"bba-values\">\n\n          <div class=\"bba-value-card\">\n            <strong>Personal<\/strong>\n            <span>\n              Work with someone who actually gets to know your business.\n            <\/span>\n          <\/div>\n\n          <div class=\"bba-value-card\">\n            <strong>Practical<\/strong>\n            <span>\n              Accounting information you can actually use.\n            <\/span>\n          <\/div>\n\n          <div class=\"bba-value-card\">\n            <strong>Responsive<\/strong>\n            <span>\n              Questions shouldn\u2019t have to wait until month-end.\n            <\/span>\n          <\/div>\n\n          <div class=\"bba-value-card\">\n            <strong>Proactive<\/strong>\n            <span>\n              Understand what\u2019s happening now and what comes next.\n            <\/span>\n          <\/div>\n\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n<\/section>\n<\/div>\n\n\n\n<div>\n<section id=\"how-it-works\" class=\"bba-section bba-process\">\n  <div class=\"bba-wrap\">\n\n    <div class=\"bba-center\">\n\n      <span class=\"bba-eyebrow\">\n        How It Works\n      <\/span>\n\n      <h2>\n        Getting Started Is Easy\n      <\/h2>\n\n      <p class=\"bba-lead\">\n        No complicated process. We start by learning about your business,\n        looking at where things stand, and figuring out how we can help.\n      <\/p>\n\n    <\/div>\n\n\n    <div class=\"bba-process-timeline\">\n\n      <div class=\"bba-process-step\">\n\n        <div class=\"bba-process-number\">01<\/div>\n\n        <h3>Let\u2019s Talk<\/h3>\n\n        <p>\n          We\u2019ll talk about your business, what you\u2019re currently doing,\n          and where you need help.\n        <\/p>\n\n      <\/div>\n\n\n      <div class=\"bba-process-step\">\n\n        <div class=\"bba-process-number\">02<\/div>\n\n        <h3>We\u2019ll Take a Look<\/h3>\n\n        <p>\n          We\u2019ll review your current accounting setup and identify\n          anything that needs attention.\n        <\/p>\n\n      <\/div>\n\n\n      <div class=\"bba-process-step\">\n\n        <div class=\"bba-process-number\">03<\/div>\n\n        <h3>We\u2019ll Make a Plan<\/h3>\n\n        <p>\n          You\u2019ll receive a clear recommendation for the support\n          that makes sense for your business.\n        <\/p>\n\n      <\/div>\n\n\n      <div class=\"bba-process-step\">\n\n        <div class=\"bba-process-number\">04<\/div>\n\n        <h3>You Get Back to Business<\/h3>\n\n        <p>\n          Spend less time worrying about your books and more time\n          running your business.\n        <\/p>\n\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"bba-process-cta\">\n\n      <div>\n        <h3>\n          Ready to Get Your Numbers in Balance?\n        <\/h3>\n\n        <p>\n          Let\u2019s talk about your business and the accounting support you need.\n        <\/p>\n      <\/div>\n\n      <a href=\"#contact\" class=\"bba-btn\">\n        Let\u2019s Get Started\n      <\/a>\n\n    <\/div>\n\n  <\/div>\n<\/section>\n<\/div>\n\n\n\n<div class=\"gbp-section gb-element-f77d76c2\" id=\"faq\">\n<div class=\"gbp-section__inner gb-element-0231fc7b\">\n<div class=\"gb-element-7464fb58\">\n<h2 class=\"gb-text gbp-section__headline gb-text-234c7170\">What Clients Ask About The Most<\/h2>\n\n\n\n<div class=\"gb-text gbp-section__text\">Find answers to common questions about our bookkeeping, QuickBooks, payroll, and small business accounting services.<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gbp-section__inner gb-element-96db7ba2\">\n<div class=\"gb-accordion\">\n<div class=\"gb-accordion__item gbp-card--border gb-accordion__item-7bf9dc8a\">\n<div role=\"button\" tabindex=\"0\" class=\"gb-accordion__toggle gb-accordion__toggle-83181d97\" id=\"gb-accordion-toggle-83181d97\">\n<h3 class=\"gb-text gbp-card__title gb-text-3e56581d\">Do you work with small businesses?<\/h3>\n\n\n\n<span class=\"gb-accordion__toggle-icon gb-accordion__toggle-icon-57135e09\"><span class=\"gb-accordion__toggle-icon-open\"><svg aria-hidden=\"true\" viewBox=\"0 0 256 256\"><rect width=\"256\" height=\"256\" fill=\"none\"><\/rect><polyline points=\"208 96 128 176 48 96\" fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"16\"><\/polyline><\/svg><\/span><span class=\"gb-accordion__toggle-icon-close\"><svg aria-hidden=\"true\" viewBox=\"0 0 256 256\"><rect width=\"256\" height=\"256\" fill=\"none\"><\/rect><polyline points=\"48 160 128 80 208 160\" fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"16\"><\/polyline><\/svg><\/span><\/span>\n<\/div>\n\n\n\n<div class=\"gb-accordion__content\" id=\"gb-accordion-content-6c774765\">\n<div class=\"gb-element-2bcbde0d\">\n<p class=\"gb-text\">Yes. Booked &amp; Balanced specializes in supporting small businesses and their owners with practical, personalized accounting services.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-accordion__item gbp-card--border gb-accordion__item-bb09f0e0\">\n<div role=\"button\" tabindex=\"0\" class=\"gb-accordion__toggle gb-accordion__toggle-1f8c7f51\" id=\"gb-accordion-toggle-1f8c7f51\">\n<h3 class=\"gb-text gbp-card__title gb-text-0743290f\">Do you work with businesses outside of your local area?<\/h3>\n\n\n\n<span class=\"gb-accordion__toggle-icon gb-accordion__toggle-icon-2567d792\"><span class=\"gb-accordion__toggle-icon-open\"><svg aria-hidden=\"true\" viewBox=\"0 0 256 256\"><rect width=\"256\" height=\"256\" fill=\"none\"><\/rect><polyline points=\"208 96 128 176 48 96\" fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"16\"><\/polyline><\/svg><\/span><span class=\"gb-accordion__toggle-icon-close\"><svg aria-hidden=\"true\" viewBox=\"0 0 256 256\"><rect width=\"256\" height=\"256\" fill=\"none\"><\/rect><polyline points=\"48 160 128 80 208 160\" fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"16\"><\/polyline><\/svg><\/span><\/span>\n<\/div>\n\n\n\n<div class=\"gb-accordion__content\" id=\"gb-accordion-content-9ae773b5\">\n<div class=\"gb-element-d78bb41d\">\n<p class=\"gb-text\">Yes. Many accounting services can be handled remotely, allowing us to work with businesses beyond our local area.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-accordion__item gbp-card--border gb-accordion__item-4bb432e9\">\n<div role=\"button\" tabindex=\"0\" class=\"gb-accordion__toggle gb-accordion__toggle-b5faa0cc\" id=\"gb-accordion-toggle-b5faa0cc\">\n<h3 class=\"gb-text gbp-card__title gb-text-9d7fc8a1\">Do you work with QuickBooks Online?<\/h3>\n\n\n\n<span class=\"gb-accordion__toggle-icon gb-accordion__toggle-icon-e7987ecd\"><span class=\"gb-accordion__toggle-icon-open\"><svg aria-hidden=\"true\" viewBox=\"0 0 256 256\"><rect width=\"256\" height=\"256\" fill=\"none\"><\/rect><polyline points=\"208 96 128 176 48 96\" fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"16\"><\/polyline><\/svg><\/span><span class=\"gb-accordion__toggle-icon-close\"><svg aria-hidden=\"true\" viewBox=\"0 0 256 256\"><rect width=\"256\" height=\"256\" fill=\"none\"><\/rect><polyline points=\"48 160 128 80 208 160\" fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"16\"><\/polyline><\/svg><\/span><\/span>\n<\/div>\n\n\n\n<div class=\"gb-accordion__content\" id=\"gb-accordion-content-5cea6057\">\n<div class=\"gb-element-51de4b1d\">\n<p class=\"gb-text\">Yes. QuickBooks Online is one of the primary accounting platforms we support.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-accordion__item gbp-card--border gb-accordion__item-813d03c8\">\n<div role=\"button\" tabindex=\"0\" class=\"gb-accordion__toggle gb-accordion__toggle-5b910199\" id=\"gb-accordion-toggle-5b910199\">\n<h3 class=\"gb-text gbp-card__title gb-text-f2001153\">Can you clean up my existing books?<\/h3>\n\n\n\n<span class=\"gb-accordion__toggle-icon gb-accordion__toggle-icon-8bc55225\"><span class=\"gb-accordion__toggle-icon-open\"><svg aria-hidden=\"true\" viewBox=\"0 0 256 256\"><rect width=\"256\" height=\"256\" fill=\"none\"><\/rect><polyline points=\"208 96 128 176 48 96\" fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"16\"><\/polyline><\/svg><\/span><span class=\"gb-accordion__toggle-icon-close\"><svg aria-hidden=\"true\" viewBox=\"0 0 256 256\"><rect width=\"256\" height=\"256\" fill=\"none\"><\/rect><polyline points=\"48 160 128 80 208 160\" fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"16\"><\/polyline><\/svg><\/span><\/span>\n<\/div>\n\n\n\n<div class=\"gb-accordion__content\" id=\"gb-accordion-content-5aa38ce7\">\n<div class=\"gb-element-4b1d6424\">\n<p class=\"gb-text\">Absolutely. We regularly help businesses get caught up, correct errors, reconcile accounts, and establish better accounting practices going forward.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-accordion__item gbp-card--border gb-accordion__item-6ad740a1\">\n<div role=\"button\" tabindex=\"0\" class=\"gb-accordion__toggle gb-accordion__toggle-221e37a4\" id=\"gb-accordion-toggle-221e37a4\">\n<h3 class=\"gb-text gbp-card__title gb-text-07d6d6e7\">Do you provide payroll services?<\/h3>\n\n\n\n<span class=\"gb-accordion__toggle-icon gb-accordion__toggle-icon-aeb4c77f\"><span class=\"gb-accordion__toggle-icon-open\"><svg aria-hidden=\"true\" viewBox=\"0 0 256 256\"><rect width=\"256\" height=\"256\" fill=\"none\"><\/rect><polyline points=\"208 96 128 176 48 96\" fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"16\"><\/polyline><\/svg><\/span><span class=\"gb-accordion__toggle-icon-close\"><svg aria-hidden=\"true\" viewBox=\"0 0 256 256\"><rect width=\"256\" height=\"256\" fill=\"none\"><\/rect><polyline points=\"48 160 128 80 208 160\" fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"16\"><\/polyline><\/svg><\/span><\/span>\n<\/div>\n\n\n\n<div class=\"gb-accordion__content\" id=\"gb-accordion-content-f35f7b5a\">\n<div class=\"gb-element-180435ce\">\n<p class=\"gb-text\">Yes. We provide payroll processing and payroll support, including payroll transitions and setup.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Bookkeeping \u2022 Accounting \u2022 Payroll Accounting That Works With You Bookkeeping, payroll, QuickBooks, and controller-level support for small businesses in Lockport and throughout Western New York. You run the business. We\u2019ll help keep the numbers in balance. Let\u2019s Talk Numbers Explore Our Services Personal Practical Responsive Small Business Focused Built for Small Business Accounting Support &#8230; <a title=\"Home\" class=\"read-more\" href=\"https:\/\/nwdproduction.com\/caaounting\/\" aria-label=\"Read more about Home\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-39740","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/nwdproduction.com\/caaounting\/wp-json\/wp\/v2\/pages\/39740","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nwdproduction.com\/caaounting\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/nwdproduction.com\/caaounting\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/nwdproduction.com\/caaounting\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nwdproduction.com\/caaounting\/wp-json\/wp\/v2\/comments?post=39740"}],"version-history":[{"count":41,"href":"https:\/\/nwdproduction.com\/caaounting\/wp-json\/wp\/v2\/pages\/39740\/revisions"}],"predecessor-version":[{"id":48960,"href":"https:\/\/nwdproduction.com\/caaounting\/wp-json\/wp\/v2\/pages\/39740\/revisions\/48960"}],"wp:attachment":[{"href":"https:\/\/nwdproduction.com\/caaounting\/wp-json\/wp\/v2\/media?parent=39740"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}